A small but mighty Consultancy firm driven by innovation, ambition, and creativity.

Better Businessing began with an idea. Turning a hobby into something bigger.

I’m Driven, Innovative, and Results-Oriented

Welcome! I’m Kelly Colborne, a seasoned professional with a proven track record in sports management, financial operations, and event coordination. With over a decade of experience, I specialize in building efficient systems, managing complex events, and driving growth in diverse environments. My passion lies in creating impactful strategies that deliver measurable results.

With a Bachelor of Science in Sport Management and a Business minor from the University of Tennessee, along with a certification in Human Resources from the University of Washington and a Google Analytics certification. I’ve built a career that merges my passion for sports with my expertise in organizational leadership. Whether managing complex financial operations or orchestrating large-scale events, I excel in dynamic, fast-paced environments and bring a strategic, data-driven approach to every project.

Education & Certifications

Key Skills

  • Financial Management & Reporting

  • Event Coordination & Staff Training

  • Marketing & Social Media Strategy

  • Website Development, Management & SEO

  • Adobe Suite (Premier, InDesign, Photoshop)

  • Microsoft Office & Sharepoint Proficient

  • Zamboni Operations (Yes, Really!)

Professional Experience

Finance Manager

Aramark Sports & Entertainment- University of Washington (2017-2023)

In this role, I streamlined financial operations, coordinated partnerships with Non-Profit Organizations, and ensured seamless merchant services for sporting events. Highlights include:

  • Spearheading financial reconciliations to ensure accurate reporting.

  • Educating and supporting volunteers on point -of-sale systems.

  • Guaranteeing compliance with contracts for ongoing partnerships.

Events Manager

Highline Public Schools, Burien, WA (2016-2017)

I led event operations for high school and middle school sports, overseeing staff, schedules, and communications. Notable achievements include

  • Developing comprehensive game-day programs and post-season bulletins.

  • Enhancing the visibility of athletic programs through website management.

  • Ensuring seamless event execution by hiring and training dedicated staff.

General Manager & Skating Director

Metro Ice Sports Facility, Urbandale, IA (2013–2016)

As General Manager, I revitalized operations, achieving a 73% increase in concession sales and a 10% reduction in expenses. My leadership extended to creating marketing strategies, managing staff, and introducing innovative programs:

  • Launched a Learn-to-Skate initiative, achieving 56% revenue growth in its final year.

  • Pioneered digital systems for accounting and check-ins.

  • Built brand presence through impactful advertising and social media management.

Let’s Connect!

Whether you are seeking a seasoned consultant to optimize your operations, enhance your digital presence, or strategize your financial and event management, I’m here to help. With my expertise in business consulting, website development, and digital strategy, I am eager to partner with you to drive efficiency, growth and measurable results for your business.